About The Digital Mum Co.
The Digital Mum Co provides subscription based virtual support to small businesses and creatives.
Hi, I’m Tamara — founder of The Digital Mum Co.
I know what it’s like to wear all the hats from sales and socials to customer service and ecommerce. Many small business owners and creatives start out doing it all, but at some point, that “do-it-all” mindset becomes the biggest roadblock to growth. The truth? You can’t scale if you’re stuck in the weeds.
That’s where I come in. The Digital Mum Co. offers flexible, subscription-based support so you can hand off the tasks that are eating up your time and finally focus on the bigger picture. From admin tasks and community management to social media, ecommerce and project coordination, I help things run smoothly behind the scenes so you can get back to growing your brand (and maybe even catch your breath).
As a mum and multitasker who understands the juggle, I built this business to support other founders who need help, but not a full-time hire. With over 10 years of experience and a background supporting brands like The Beauty Chef, Ellison Studios and Boody.
Founders who struggle to delegate grow 33% slower. The Digital Mum Co empowers time poor business leaders to break free from admin overload, streamline operations, and focus on strategic growth. The Digital Mum Co. is here to help you reclaim your time, simplify your systems, and stop sweating the small stuff so you can scale what really matters. Stop being the bottleneck. Start delegating like a leader.
Subscription Services
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Perfect for small businesses, solo entrepreneurs, and creators who need consistent, reliable weekly support to stay on top of growth and daily operations.
The Digital Growth Assistant subscription is designed to take the load off your plate, so you can focus on what you do best - growing your business, connecting with your audience, and staying in your creative zone. This subscription service is ideal for businesses that are scaling and need a dependable right-hand woman to keep things running smoothly behind the scenes.
🛒 eCommerce Management
Product uploads & descriptions (Shopify, Squarespace, etc.)
Storefront updates, promo banners & seasonal campaigns
Launch support for new products or collections
Inventory & order flow coordination
💬 Customer & Community Management
Email and message responses with your tone & brand voice
Managing customer inquiries and support tickets
Community engagement (FB groups, membership platforms, etc.)
Keeping your people informed, supported, and coming back
📱 Socials, DMs & Inbox Support
Creating and scheduling newsletters/campaigns (via Klaviyo, Mailchimp, Flodesk etc)
Monitor and manage DMs and inboxes
Reply to comments and messages to maintain engagement
Filter important emails and tag for your attention
Weekly inbox and comms overview so nothing gets missed
📆 Event Logistics & Project Coordination
Assist with planning and scheduling of launches, events, or collabs
Coordinate dates, people, content, and comms in one place
Set up timelines, checklists, and ensure deadlines are met
Communicate with collaborators or vendors on your behalf
🗂️ Admin Systems to Streamline Your Day
Organise and maintain your digital workspace (Google Drive, Notion etc.)
Set up recurring tasks and templates
Light CRM support (data entry, follow-ups, tagging systems)
Help you save time and reduce digital overwhelm
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For launches, events, or one-off projects that need a digital right-hand.
Whether you're preparing for a new product launch, hosting an event, running a promo campaign, or finally tackling that admin backlog, this package gives you expert help exactly when you need it without a long-term commitment.
🔹 What’s Included:
Either 2 weeks, 4 weeks or 6 weeks.
Tailored to your specific project goals
Weekly check-in and task tracking
Flexible scheduling over 3 business days
A detailed wrap-up at the end of the week with key outcomes, handover notes, and next steps
🔹 Examples of Project Support:
📦 Launch Support & Prep
Product or service launch setup (Shopify/Squarespace uploads, sales pages, etc.)
Promo coordination (emails, DMs, lead capture forms)
Timeline creation, task tracking, and checklists
Collab or influencer outreach & communication
🎉 Event or Campaign Logistics
Online or in-person event coordination
RSVPs, comms, scheduling, and follow-up
Digital assets organisation (run sheets, Google Docs, visuals)
Zoom or webinar setup, attendee support
📋 Admin & Systems Overhaul
Creating or cleaning up your digital filing system
Setting up automation and templates
Inbox decluttering and CRM updates
Project management tool setup or revamp
🛍️ Seasonal Sales or Pop-Up Prep
Product uploads, discount codes, scheduling support
Email and DM response coverage
Order coordination and customer care
🔹 Ideal For:
Product or course launches
Website updates or rebrands
Short campaigns or collaborations
Admin clean-up or system setup
A helping hand during a busy season
🔹 Add-Ons:
Extra hours at hourly rate (subject to availability)
Content scheduling
Pre- or post-project planning call
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Have an idea but don’t know where to start?
This one’s for you. The Digital Launch Pad is a full-day intensive service to take your business from idea to online. Whether you’re dreaming of selling products, offering services, or building a brand this is your start-up exhale.In just one day, we’ll create your essentials together:
A beautiful, easy-to-manage website (Squarespace or Shopify)
Custom Canva templates and brand visuals
Smart, AI-powered tools using ChatGPT to streamline your workflow
Simple systems to help you launch with confidence
You bring the vision. I’ll bring the tools, tech, and strategy to make it real. No overwhelm. No wasted time. Just a clear, confident launch.
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"Working with Tamara has been an absolute game changer for my business. As a small business owner, I was drowning in admin and social media tasks, but didn’t have the budget or need for a full-time hire. Tamara’s approach was exactly what I needed: professional, efficient, and completely aligned with my goals. It’s rare to find someone who delivers such high quality work with heart and purpose. I can’t recommend her enough!"
- Alysse Myers, Owner at Estetique Cosmetics
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"Tam was the kind of team member you could count on to just get it done once the requirements were set – thoughtful in her approach, proactive in how she worked, and always mindful of the bigger picture. Whether it was project coordination, stakeholder comms, or just keeping things moving behind the scenes, Tam made things feel smooth and simple."
- Shaun Greenblo, CEO at Boody
Exclusive Product
Exclusive Product
A little something for the Mum’s..
The Digital Mum Co’s step-by-step roadmap to building a flexible, fulfilling Virtual Assistant business from home, around your family.
Ready to ditch the 9-5, reclaim your time, and start something that works for you? This practical ebook is your complete guide to launching your very own online business even with kids in tow.
Created especially for mums craving more freedom, more purpose, and the ability to earn from anywhere, this guide walks you through exactly what to do, with simple tools, real-life strategies, and loads of encouragement along the way.
While this guide was lovingly created with mums in mind, it’s packed with practical tools, digital platforms, and time-saving strategies that work for anyone ready to launch a Virtual Assistant business. Whether you’re a student, career changer, or simply someone who wants more freedom, this ebook will help you take the guesswork out of getting started.
From building your brand with Squarespace and Instagram, to designing your content with Canva and using ChatGPT like a pro - you’ll get everything you need to create a simple, service-based business you can run from anywhere.
